LaVar Ball explains why Lonzo Ball’s $495 shoe costs so much – FOXSports.com

Shannon Sharpe: “The reason why he came up with $495… he’s like, ‘If I come up with a shoe for $100, or $125, ain’t nobody going to be talking about it.’ They’re talking about the price, not the shoe. But you got people’s attention. Now that you got their attention, how do you keep it with this shoe? Because, like you said, Lonzo hasn’t played a game.”

LaVar Ball: “He don’t have to play a game. He did more than enough. Look what he did for UCLA. He sold that place out, it ain’t been sold out in 10 years. What you mean he ain’t did enough? They’ve got Gucci and Prada, what have they done? At least my son can play.”

Shannon Sharpe: “But here’s the thing: Michael Jordan could not command $100 for pair of sneakers…”

LaVar Ball: “Because he ain’t Lonzo Ball… I’m going to tell you again, did [Jordan] have his own brand when he came in? New era, called the Ball Era.”