Kevin Harvickâs marketing agency signs Jeff Burtonâs son – FOXSports.com

Second-generation NASCAR driver Harrison Burton is the newest addition to KHI Management’s expanding list of high-profile athletes after signing a multi-year deal with Kevin Harvick’s marketing company.

Burton, the son of former NASCAR driver Jeff Burton, is scheduled to make his NASCAR Camping World Truck Series debut at Martinsville Speedway on Oct. 29. He will also run a partial Truck Series schedule in 2017.

“I realize how fortunate I am not only to be competing in the NASCAR Camping World Truck Series this year and next, but also to be working with KHI Management,” Harrison Burton said.  “I have watched every step of my father’s racing career through the years, so I know how important strong representation is to my future. I’m looking forward to growing on and off the track with Kevin Harvick and his group.”

Burton has won three Super Late Model races during the 2016 season. He also recorded a third-place finish in his ARCA Racing Series debut earlier this year.

The 16-year-old Huntersville, North Carolina native also became the youngest driver to compete in the K&N Pro Series West in 2015 (15 years, eight days old).

“KHI Management is thrilled to add one of the most promising, up-and-coming NASCAR drivers to its stable of athletes with Harrison Burton,” said Kevin Harvick, founder of KHI Management.  “I have had my eye on him since his early days in quarter midgets, and he has improved markedly with each passing year. Harrison has the talent to be an extremely successful driver, and when you couple that with the Burton name and reputation, you have a winning combination. KHI Management is proud to be a part of Harrison’s future.”

Burton joins UFC fighters Miesha Tate, Donald “Cowboy” Cerrone and Rose Namajunas, FOX Sports sideline reporter Shannon Spake, PGA golfer Jason Gore and James Hahn, 11-year-old motorcross prodigy Ryder DiFrancesco country music artist Jake Owen at KHI Management.

Burton’s father is also represented by the company.

“I’ve been fortunate enough to work with KHI Management over the last couple of years,” Jeff Burton stated. “The folks at KHI were a tremendous asset to me in closing one chapter of my career and beginning another, and they have proved invaluable in helping me define myself outside the race car.”